The Sublog

Oct 16
2016

Verify huge email lists for free with Ruby

As the "tech guy" in my circle of friends I get approached from time to time with questions of all sorts from my less inclined pals. "Can you build me an app?", "What's Bitcoin?", "Do you have a bootleg copy of Photoshop?" being the most common. Of course, like any self respecting "tech guy" I generally ignore these and continue on with my life.

Recently one of these friends approached me with something I found interesting. He had acquired a rather large list of email addresses over the years relating to his business but had never marketed to them. He wanted to start promoting to these people, but was hesitant about using the list of 400,000 emails or so because it had been so long since they were collected.

Seeing as I already had the core of this code from another app I wrote awhile back, I decided to help in exchange for a nice bottle of sake and some cash on the side. Hey, what are friends for?

Sep 29
2016

Twitter doesn’t need a buyout — it needs to refocus on what it does best

Why is everyone talking about a Twitter buyout when they have tons of cash on hand? Why are they focusing on live streaming, when they should be focused on improving their core experience?

I dive into the details.

Aug 04
2016

Failing fast - Gun Shop Watch List

What if gun stores could share information with each other to help prevent bad actors from accessing firearms and then harming the public?

How would a private social network to prevent gun crimes be received by the firearm community?

I did the dirty work to find out.

Jul 13
2016

Hacker News vs Mass Media - Who generates the most web traffic?

The cold, hard numbers comparing how segments on national television and radio compare to a top link on Hacker News.

Jun 11
2016

Case Study - MusicNewsHq.com

MusicNewsHq was a network of automated entertainment sites. It operated from 2011 until 2016.

Originally it was a SEO play; a way to drive traffic to a now-defunct song lyrics website. Over time it's become an active hub for following your favorite music artists.

MNHQ was always more popular than the lyrics site it was intended to funnel traffic towards, so I kept it alive even after shutting down the former. At that time MNHQ was costing me virtually nothing to host and was a personal playground for technology exploration.

This post details the successes and failures of the project.

Apr 26
2016

Slacking to “success” as a self-taught software development fuck up

Occasionally people ask me where I’d begin if jumping into software development today.

Here’s an entry from my journal that’s been modified for self-taught software developers, new college graduates, people suffering from imposter syndrome in tech, or anyone considering a move into the realm.

Apr 18
2016

Intuit's sneaky Turbotax cash grab

Intuit seems to be running a cash-grab operation on unsuspecting business owners using TurboTax this year.

Why are they trying to sneak in a monthly charge that can't be removed during the checkout process? Don't they already make enough money?

Apr 10
2016

Finding meaning on the path of mastery

Going through my cyclical ups and downs, and feeling more than a little lost in life after losing of my father to cancer last year I became obsessed with the thought that I could be wasting my life not following my true path.

What followed lead me to a new course in life.

Dec 16
2014

It's a business…

Does running a successful business require you to be a cold, calculated automaton? Something I've been giving a lot of thought lately.

Jan 10
2014

Sell Service First, Software Second - Why Your SaaS is Backwards

The call to arms of 'product first' echoes across the internet, evangelized by business gurus and developers alike — but is it really the best way to approach your SaaS?

A recent customer interaction illuminated how I've grown my business, and it's not how most would advise doing it.